Molly-Mae Hague, runner up with boyfriend Tommy Fury in last years series of Love Island was so shaken by Caroline Flacksrecent death and announced that she has decided to donate the profits from her PrettyLittleThing edit to the UK mental health charity Mind.
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The social media influencer posted on Instagram that she and PrettyLittleThing agreed to cancel the launch party of the edit in response to the tragedy.
PrettyLittleThing isn't the only brand to show support. In The Style, a fashion brand that has worked with Love Island contestants in the past has released a t-shirt based off of inspirational quote that Flack had previously posted to Instagram in December. All proceeds to the apparel are going to the charity Samaritans, a suicide hotline that helps to assist those who need it.
In The Style have announced the fundraiser on the front page of their website stating:
"Following on from the recent tragic events and the ongoing mental health battles faced by so many we feel it's so important as a brand to use our platform to raise further awareness to mental health and the impacts surrounding this. You honestly never know what goes on behind closed doors and being kind costs nothing. We have created a 'Be Kind' tee and will be donating 100% of the profits to Samaritans. They are a charity on hand 24/7 to support people who are suffering with mental health and suicidal thoughts."
Molly-Mae's generosity has been praised by many ex-Love Islanders such as Amber Gill, Olivia Buckland and Zara McDermott who commented: 'You are an angel ❤️ she would be so touched by this ❤️'.
Love Island will not be airing at its usual time tonight and will be instead be broadcast at 10 pm, after theBrit Awards 2020.
